Winter Slay: The Icy Makeup Trend & How to Wear It

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Winter Slay: The Icy Makeup Trend & How to Wear It

The “icy makeup” trend is making a comeback this winter, with a focus on achieving a “cold girl” look that sparkles for the festive season. First things first, what exactly is this makeup trend? Key elements of the icy makeup look include glowing skin, frosty eyes and rosy cheeks—always a winning combination! To enhance your eyes, opt for cool-toned eyeshadow shades such as lavender, lilac, icy blue, mint, silver and pale pink in frosty metallic finishes for the desired effect. Ready to get your sparkle on? Check out these easy and stunning icy makeup looks and the best products to use.

Frosty Eyeliner

Icy Makeup Trend: Frosty Eyeliner | MUA: Julia Edwards
Icy Makeup Trend: Frosty Eyeliner | MUA: Julia Edwards / @juliaedwardsmakeup

How do you create the perfect doll-like look? First, create a winged eye with silver eyeliner before tightlining your eyes with black eyeliner. The result will be *chef’s kiss*!

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Sheer Silver

Icy Makeup Trend: Sheer Shimmer | MUA: Nikki Makeup x Dua Lipa
Icy Makeup Trend: Sheer Silver | MUA: Nikki Makeup x Dua Lipa / @nikki_makeup

For a soft glam look, take inspiration from MUA Nikki Makeup by adding a veil of sparkly silver to the lids and pairing it with micro-winged eyeliner. It’s the perfect glam for minimal makeup lovers.

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Frosted Doe Eyes

Icy Makeup Trend: Frosted Doe Eyes | MUA: Jordan Giang
Icy Makeup Trend: Frosted Doe Eyes | MUA: Jordan Giang / @jordangiang

For the perfect doe-eyed look, turn to makeup artist Jordan Giang’s cool-toned iteration with elongated outer corners, voluminous lashes, and a touch of sparkle. Sign us up, please!

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Pearlescent Sparkle

Icy Makeup Trend: Pearlescent Sparkle | MUA: Dan Wood
Icy Makeup Trend: Pearlescent Sparkle | MUA: Dan Wood / @danwoodmakeup

Are you looking for a festive, sparkly look that’s not overdone? This look from MUA Dan Wood is for you. The trick is to use an eye topper to add a touch of sparkle to your usual glam.

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Solid Silver

Icy Makeup Trend: Solid Silver | Model: Rosa Ortega
Icy Makeup Trend: Solid Silver | Rosa Ortega / @rosa_ortg

Achieve the perfect “cold girl” look with cool-toned silver eyeshadow, rosy cheeks, and a nude lip. Simple, yet stunning.

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Pink Frosted Eyes

Icy Makeup Trend: Pink Frosted Eye | MUA: Sasha Kilby
Icy Makeup Trend: Pink Frosted Eye | MUA: Sasha Kilby / @sasha.kilby

If you’re looking for a statement evening look, try pink frosted lids paired with ultra-glossy lips. You can easily adapt the look for daytime by pairing it with a more subtle lip colour.

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